iphone 5 revealed!

Iphone 5 revealed.
Quite disappointing.
Slimmer phone, larger screen, more icons,
a refreshed operating system.
Where is the "wow" factor?


Quote from internet:


Somewhere up there, I can hear Steve screaming.
There have been so many leaks that everybody pretty much
seems to know what it's going to be.
The secret recipe is lost. Steve is not happy.
He'd be furious about the leaks.
Steve liked surprising people.

The hardware on the iPhone has been the same for two years,
since the iPhone 4 and 4S were virtually identical.
What is their designer doing?

This is what happens when a company is too cheap to invest in research and development.
Apple spends far less on R&D than any of its rivals - a paltry 2% of revenues,
versus 14% for Google and Microsoft?

Apple has become a copycat,
and not even a good one.
Why is Apple making the iPhone bigger?
To keep up with the top Android phones.

Last month, Samsung's Galaxy S3,
with its huge 4.8in screen,
outsold the iPhone 4S in the United States,
the first time any smartphone has outsold the iPhone in the States.

To use a car analogy,
six years ago the iPhone was like a sexy new flagship model from BMW or Porsche.
Today it's a Toyota Camry. Safe, reliable, boring.
The car your mom drives.
The car that's so popular that its maker doesn't dare mess with the formula.

Apple seems less interested in blowing people away
than it is in milking profit out of the existing lineup.
At this Cook is doing marvellously well. 
In terms of products,
Apple has become the one thing it should never be. Apple has become boring.